Automate Your Email Marketing.
Email marketing continues to be one of the top performing tactics that inbound professionals have in their toolbox. Each year is a new opportunity to be human, helpful, and holistic with your email marketing strategy.
In regards to email, the customer experience is crucial. Think of the amount of daily email you send out. Now think of the customers that have been on your lists and in your lead nurturing campaigns for awhile. They could potentially be receiving more than one email each day, maybe even four or five.
Creating a customer experience around email in 2019 is going to mean one thing: send less email but send it better. Let Hip Hippo help you do this effectively!